Hello Friends,

A monthly customer newsletter is hands down the best way to generate more repeat and referral business and get and keep more customers for life. The trouble is, writing and designing a great newsletter can be difficult and time consuming – which is why for many companies, it NEVER gets done! If you’re like the many entrepreneurs and small business owners that struggle writing and producing a newsletter so much so that your monthly customer newsletter only goes out … 3 to 4 times per year, then you’re in the right place! With my No Hassle Newsletter Templates and my famous ‘customer-loving™' content, you’re monthly customer newsletter can be completely done for you!

Dan Kennedy is absolutely correct – nothing is better than a monthly customer newsletter at developing and growing strong, healthy, profitable relationships with your customers and prospects. If you're a typical business owner, you've probably invested a great deal of time and money growing your business.

So, knowing that it costs five times more to attract new customers than it does to keep
(and sell more to) current ones, I have a question for you: "Why has it been months (or longer)
since your customers (past, current and future) heard from you?" Simply put, not being in frequent contact with
your customers is killing your business and costing you a ton of money!

If you're a typical business owner, you've probably invested a great deal of time and money growing your business. Knowing that it costs five times more to attract new customers than it does to keep (and sell more to) current ones, I have a question for you: "Why has it been months (or longer) since your customers have heard from you?" Simply put, not being in frequent contact with your customers is killing your business!

Let me ask you a question. Are you sick and tired of cold calling and wasting your precious time and resources on ineffective marketing? Well you should
be! Because the secret to more profits and customers for life is really no secret at all! Let me explain.

The truth is that for just about any business, the greatest potential for new business and profits lies within its current customer base. That’s right - its
current customer base. Yet a majority of companies constantly spend the majority of their marketing efforts and resources on trying to win over new
customers. This is a critical and costly marketing mistake.

You are no doubt familiar with the 80/20 rule – 80% of your profits come from 20% of your customers. Well if that’s true, and I believe it is, then I believe smart marketers should spend the majority of their marketing time and efforts developing, growing, and nurturing the customer relationships they already have! Let me talk about customer retention versus customer acquisition.

Did you know that each 1% increase in customer retention equals 7% increase in profits?
And did you know that the businesses gaining market share fastest are doing so by plugging holes in their system and retaining more customers. The
dominant strategy at work here is customer retention, not customer acquisition. This is huge mindset shift for many companies. But the sooner you em-
brace this philosophy and marketing strategy, the better. That is why newsletter marketing is so effective.

As I said, it doesn't matter what type of business you have and it doesn’t matter whether you sell a product or service. Being in regular and frequent con-
tact with your customers, prospects, and clients is essential to your growth and profitability. Every smart profitable business has a strong fence around
their customers. A fence is designed to keep your customers in close where you can grow and strengthen the relationship – maximizing the profitability of
these relationships by doing more repeat and referral business.

Let me tell you a few of the reasons why my Monthly Newsletters are so important to your business.
Newsletters:

• Increase Brand Name Awareness
• Enhance Your Reputation as Industry Expert
• Have a Longer Shelf Life than Other Forms of Marketing
• Are Read by Multiple Readers
• Are a Great Way to Differentiate Yourself From Your Competitors

Now let me share with you why a friendly monthly customer newsletter is such an effective marketing tool:

• Most People Read Newsletters with Their 'Guard Down.' This is a key reason why they are so effective, because newsletters are not perceived as simply another sales solicitation. Dan Kennedy puts it this way, "People are conditioned to be less resistant to reading 'information' (such as articles) than advertising."
• Your Customers Will Look Forward to Receiving It
• Newsletters Are an Effective Way to Introduce New Products and Services
• Customer Newsletter Are a Highly-effective ‘Referral’ Tool. (Hint: this is where you get NEW customers from - and these new customer are pre-sold!)

Listen To What Bill Glazer, President of Glazer-Kennedy Insider’s Circle, Says About Customer Newsletters:

"Who should be sending out newsletters to their customers / clients / patients / prospects?
The answer is everybody!!! That’s right; there is not a business on the planet that couldn’t benefit BIG TIME with a monthly company newsletter. There is
no better way to develop a relationship with people than sending out a properly written newsletter”.

The top two reasons given are …
1. They Take Too Long to produce, and
2. I’m Always Struggling for Content (what to put in their newsletter)
Perhaps this may be why you are not yet sending your customers a monthly newsletter - following the successful and proven path to growth and higher
profits is that so many before you have. Am I right?
Plus, let’s face it - as entrepreneurs, we’re already wearing many other hats and when push comes to
shove, the newsletter always seems to get pushed to the back burner, or worse yet, completely off the stove!
If this has been your experience or if you’ve never started a newsletter in the first place for fear that you wouldn’t have enough time or content, then I
have the perfect "Monthly Newsletter" for you!

With my newsletter program, you choose which style newsletter will work best for your business.

That’s right; you get these great looking newsletters already filled with an assortment of my “Customer-Loving” content saving you a ton of time! Every issue of Monthly News contains an incredible assortment of articles. Let me share with you some of the categories that you’ll find in each issue:

How much time would you have to save, or how many customers would have to make a purchase to make this investment pay off huge? Not many!
So there you have it. I’ve told you the absolute proven way to boost your profits and get more customers for life and I’ve also just shared with you an amazing product that will make this quick, easy, and painless!
Let my Monthly Newsletter program help you to build an iron fence around your customers and begin to boost your profits and get and keep more customers for life!
I am so convinced that you’ll love my Newsletter program that I am backing it up with my 100% Iron Clad No Hassle Newsletter Guarantee!

While I know you're going to love Newsletter Marketplace – The Ultimate Hassle Free Newsletter Program, I also have assembled an amazing collection
of instant bonuses, starting with your FREE copy of this special report, "Don't be a Newsletter Pansy!" Sign up today and you will immediately receive this
incredible bonus package, the current issue, and everything you need to get started!

To begin your subscription right now, just select the option below. Registration is done online and takes about one
minute. Get started now!

Yes, Martha, sign me up for Newsletter Marketplace at only $77 per month

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To Your success!

Martha Herring
The Newsletter Guru

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